“Hidup Sehat Yuk!” (Let’s Live Healthily!)
Nutrition for All

“Hidup Sehat Yuk!” is an initiative launched in 2018 by Indofood in collaboration with Ruangguru (a startup in the digital education sector) and the University of Indonesia’s Faculty of Public Health to encourage healthy lifestyles among the youth through a mobile application.

 

The digital outreach focused on four aspects of good health: The First 1,000 Days of Life, Balanced Nutrition, Youth Health and Anemia. The effort was well received by Indonesian youths, who have pledged to apply the knowledge attained, as well as recommend it to their friends and relatives. To date, this program has reached more than 250,000 youths.